Rivers in Demand is an exploratory kayaking project that takes the Epicocity Project crew, Trip Jennings, Kyle Dickman and Andy Maser, to three biodiversity hotspots around the globe – Papua New Guinea, China and Georgia. In each country, they will explore rivers from their remote and pristine headwaters to their more developed zones in an effort to raise awareness to the value of these biodiversity hotspots and the threats they face. The project is sponsored by NRS and Nau. Media from the trip will be carried by National Geographic Adventure, National Geographic TV, WEND Magazine, Canoe and Kayak Magazine, China's National Geographer Magazine and China's Outside Magazine. The project's contributing sponsors are Iridium, Five Ten, Alpine Aire, Sweet, Adventure Technology, Snap Dragon, Adventure Medical Kits, SPOT, Sierra Designs, ACR, Egana Goldpfeil, Watershed, Brunton, Last Descents and Icebreaker.